Volkswagen, one of the world’s most renowned and popular automobile manufacturers, is celebrating 75 years of presence in the United States of America! This is a significant milestone in the company’s history, as it marks the long and successful journey of Volkswagen in the American market. Over the years, Volkswagen has earned a reputation for building reliable, high-quality vehicles that millions of Americans love. This milestone is a testament to Volkswagen’s commitment to excellence, innovation, and customer satisfaction. In this blog, we will cover the company’s history in the US and some of its plans for the future!
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VW Beginnings
On January 17, 1949, the Volkswagen Beetle debuted in the USA. The brand and the vehicle quickly entered American pop culture. The VW Beetle appeared in numerous television shows and movies, with a starring role in The Love Bug. This film created the Herbie franchise, which saw releases from 1969 up to 2005. However, the Beetle wasn’t the only VW that became a mainstay in popular culture. The variations of the VW Bus became a beloved symbol of adventure throughout the 1960s through the 1970s for surfers and those with free spirits. The Golf GTI and Jetta also fulfilled a market search for compact cars with personality during the 1970s.
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The Last Few Years
VW has added many new vehicles to its lineup for the last several years, focusing on SUVs. The Tiguan debuted in 2008 and offers drivers an accommodating interior and turbocharged power. In 2017, the Atlas premiered on the US markets, providing ample three-row seating for larger groups and families. Volkswagen continued making new and unique SUVs with the Atlas Cross Sport and Taos releases in 2020. However, the brand’s latest initiative was revealed as an all-electric vehicle the following year.
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Electric Future
In 2021, Volkswagen released the ID.4 to the American market. This fully electric car offers an SUV-like driving experience with distinct styling and superb EV capability. Volkswagen recently announced the ID.7 will be released in 2024, offering a sedan-like handling in an all-electric vehicle. VW shortly after revealed the ID.Buzz! This bus is another fully electric vehicle that harkens back to the beloved bus from 50 years ago—the ID.Buzz offers three-row seating and plenty of space for you and your whole crew!
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Volkswagen has come a long way over the past 75 years. Each new vehicle release brings new ideas and innovative ways to travel. We hope you enjoyed this journey down memory lane, and if you are searching for a Volkswagen vehicle, be sure to see us at Crain Volkswagen of Fayetteville in Fayetteville, Arkansas!
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